We have the strictest standards. We leave out the 1,400 harmful ingredients prohibited in the EU that are used in products here in the US.
Innovative Formulations Meet a Simple Ingredient Strategy
Formulated with the highest concentration of actives to maximize the impact of each superfood ingredient.
Helps combat loss of elasticity and reduces the signs of aging by increasing skin regeneration and firmness.
NATURAL MARINE COLLAGEN
Rich in amino acids, beta carotene and fatty acids to help soothe skin. Contains vitamin C, folate, niacin, and calcium—all of which help skin to naturally strengthen and repair.
Reduces the look of cellulite, drains skin of excess fluids and toxins, improves elasticity. Enhanced form for greater bioavailability and skin penetration.
ENHANCED GREEN BEAN COFFEE EXTRACT
Deeply moisturizing and rich in omega-9 to hydrate and nourish skin, and help prevent chafing. High in vitamin E, potassium and lecithin, it naturally prevents water loss on skin, and moisturizes and soothes.
High in vitamin E and essential amino acids, coconut repairs skin's natural barrier and maintains moisture on skin—and it’s able to hydrate the skin's deepest dermal layers.
Potent antioxidant which contains twice as much vitamin E as olive oil and helps promote moisture restoration.
One of the most powerful nutrient-dense ingredients. High in antioxidants, linoleic acid, and vitamins. Uniquely targets oxidative damage, powerfully repairing, restoring, and brightening skin.
ROSEHIP SEED OIL
Deeply moisturizing and rich in omega-9 to hydrate and prevent chafing. Intensely nourishing to even help benefit eczema or psoriasis. Gives more mature skin the comfort it needs, as well.
Extremely rich in healthy fatty acids that can enhance the smoothness and softness of skin and promote the growth of healthy skin tissue.
Reduces the appearance of wrinkles and aging skin; helps with skin recovery after stretching.
An antioxidant-rich ingredient with healing and protective properties to restore aging skin.
Keeps skin properly hydrated as it forms a protective layer over the skin to prevent water loss.
Us Vs. Them
Pregnant doesn’t have to mean we can’t be potent.
Look at the ingredients of any facial skin care product that addresses loss of firmness and wrinkles and you’re sure to find retinol right there at the top. Its power makes it a go-to for anti-aging creams that deliver visible results. We know that it’s not safe for pregnant women but we still wanted to deliver that remarkable…lift. Our solution? We replaced retinol with natural, safe ingredients, such as enhanced coffee bean extract and natural collagen. Safe, gentle, but oh so effective. Who ever said natural isn’t powerful?
Lifting and Firming Lotion
Fragrance Free | 4 fl oz
I like this Firming Lotion, I am pregnant and bought this to reduce/avoid swollen legs, and it works. I am now using it not only on legs, but also arms and face, the lotion is very light and easy to be absorbed by the skin. I think I will continually purchase this product even when I finish my pregnancy, since it is safe and effective.
I like it very much. The design of the bottle is very convenient. Since APRIL I used it almost everyday, and I feel it is very helpful for the recovery of belly skin.
Awesome cream, no strange scent.
Bought for my wife to help after birth and so far to early to tell any differences.
I was 5 months postpartum and looking for a moisturizing lotion to help with stretched skin when this product was recommended to me, and boy am I glad to find it! Because I am still breastfeeding my baby, using products that are safe for baby is important to me. I didn't have to wonder or call my doctor to get her okay - the ingredients are proudly listed, all plant-based and "Safe for pregnant and breastfeeding mothers" is on the bottle! I was never a big fan of moisturizers/lotions because a lot of them end up leaving a greasy residue. This product seems to absorb immediately, leaving no smell or greasiness, just a clean, firm feeling. I have used it for the past 2.5 months and do notice less "alligator-ey"/crackly skin on my arms, chest, hips, thighs and legs (just about everywhere) and an overall firmness all around. I wish there was more of a deal for a larger sized bottle though - I go through mine pretty quick.